11:11 by Daraz: A Case Study in Redefining Online Shopping Trends Without Cultural Ties
This article briefly discusses how special online shopping days emerged in the market while drawing some important insights into marketing management.
Blog Post
Boosting Productivity: Microsoft Sri Lanka Introduces AI-Powered Copilot for Microsoft 365 at Brandix
This article discusses about Microsoft Copilot and a few possible implications Brandix may face during the adoption.
- UncategorizedBlog Post
“Driving Tomorrow: BYD and John Keells Transform Sri Lanka with Cutting-Edge New Energy Vehicles”
This news article reveals the recent collaboration entered by BYD & John Keells to import energy vehicles to Sri Lanka soon.
Commercial Bank’s Revolutionary AI-Powered Campaign Wins ‘Youth Campaign of the Year’ Award
This article displays another example of AI based promotional campaign done in Sri Lanka.
Uber’s late arrival in TikTok: is it successful?
Behind the Scenes: Uber's Thoughtful Approach to TikTok Creators and Metric
Heineken’s sales volume dropped! But sales value didn’t! Why?
This article reveals how Heineken, the global beer brand stayed resilient despite the drop of sales volume in 2023.
Hyundai and Disney’s Magical Collaboration: Introducing the Ioniq 5 Disney100 Platinum Edition
The Ultimate Disney Tribute: Hyundai's Ioniq 5 Disney100 Platinum Edition
Netflix’s Expanding Revenue Avenues in the Changing Landscape of Advertising
Netflix's Q3 Earnings Highlight Revenue Diversification in the Face of Surging Subscribers
CGI Ads: A state-of-the-art content type that brands can leverage!
This article observes a novel type of content used by marketers globally to enrich their brand stories.
Revolutionizing Sri Lanka’s Dairy Industry: Cargills Teams Up with Amul for Game-Changing Joint Venture
This news article presents a groundbreaking joint venture of Cargills & Amul to boost milk production and empower local farmers in Sri Lanka.
